Tuesday, February 14, 2017.

Renault Captur Experience: culture, design and fine dining at Oscar Freire street

At La Maison Renault, from Feb. 18 to March 12, eclectic attractions include fine dining experiences hosted by renowned chefs, Brazilian pop concerts, Carnival parties, art exhibitions by Speto and silent movie sessions
 

In order to mark the launch of the Renault Captur SUV, an 800m2 area was built on the corner of the intersection of Oscar Freire with Consolação streets, in the Jardins district. La Maison Renault is a venue where the Renault Captur Experience offers an array of attractions to the public. Prominent visual artists, designers, and chefs de cuisine were invited to take part in an exciting and varied program of events held from Feb. 18 to March 12, with admission starting at R$ 60.00. Focused on design, the venue holds many surprises, including a sensory tunnel, an art gallery and a secret garden that offer visitors a cooler way to know Renault. Le Pain Quotidien bakery and a model suite for the Pullman hotel chain also feature among the attractions.
 
La Maison Renault is open from Tuesday to Saturday, from 10 am to 10 pm, and Sundays from 10 am to 8 pm. Thorough program information is available on www.renault.com.br/capturexperience and tickets for the attractions are available on www.foodpass.com.br.
 
“Innovation, contemporaneity and design are key attributes of both the Renault brand and the Captur. In order to mark the Captur launch in Brazil, we are inviting the public to rediscover Renault through exciting attractions”, says Claudio Rawicz, Marketing manager at Renault Brazil. 
 
A team of curators is in charge of the events. Patricia Palumbo’s Rádio Vozes and the Sofar Sounds music platform designed the music attractions, while FoodPass planned the fine dining experiences. Paris Films is in charge of silent movie sessions, and graffiti artist Speto gives his take with visual arts. A Renault Store will sell exclusive branded items, such as those created in collaboration with fashion designers Alexandre Herchcovitch and Fábio Souza (À La Garçonne), as well as architect and designer Maurício Arruda. Sponsored by the Renault Institute, the Borda Viva Association is present with the Sewing House that sells a number of items made of repurposed materials. Kids are offered a tree house with Xalingo toys and other attractions held on weekends.
 
In collaboration with Pullman hotels, architect Roberto Baldacconi designed an amazing model suite equipped with 2 television screens, Wi-Fi, amenities made by C.O. Bigelow Apothecaries, Nespresso coffeemakers, and Trousseau household linen, where visitors may have breakfast. The cozy and trendy hotel suite is decorated with creations signed by Luca Ewbank and is open to the public.
 
Marina Ruy Barbosa, who stars the all-new SUV launch campaign, is the ambassador of the Renault Captur Experience.

DAILY PROGRAM
 
SATURDAY, 18.FEB
 
11 am and 1:30 pm – Silent Movie Session
Two large screens and… silence. With titles specially selected by distribution company Paris Filmes, La Maison Renault offers a different approach to filmgoers. Two dedicated areas with 20 places each shows children’s films and other movies for the entire family. With headphones on, the audience listen to the movies as if they were at an outdoor cinema. “The Little Prince” (2015) and “Midnight in Paris” (2011) are the first titles shown on Saturday 18.
Seating capacity: 20 people / screen - free admission
 
3:30 pm – Sofar Sounds Happening
On Saturdays, La Maison Renault offers musical happenings organized by the Sofar Sounds platform. The first one will feature pop singer Tiê, who has enjoyed widespread success with “I Love Paraisópolis” soap’s theme song “A noite”.
Capacity attendance: 150 people – free admission


8 pm – Dinner with Claude Troisgros
The most Brazilian of French chefs has specially come to São Paulo at the invitation of La Maison Renault. Claude Troisgros will prepare a five-course table d’hôte dinner with a selection of French wines and non-alcoholic beverages. The menu features a goats’ cheese and gazpacho amuse-bouche, followed by an entrée made of tuna, foie gras and beetroot served on cassava leaves. Grouper filet with cashew nuts and baked heart of palm will be served as a starter, while lamb shoulder cannelloni with mushroom foam will be the main course. The dinner ends with crêpe passion for dessert. Tickets for the 5-course dinner are available on FoodPass website at R$ 230 pp, including drinks.
Seating capacity: 60 people – R$ 230
 
SUNDAY, 19.FEB
 
From 11 am to 1 pm – Picnic brunch and Sofar Sounds Happening
While the event is running, La Maison Renault will feature picnic brunches every Sunday morning signed by Fernanda Valdivia’s Deli Garage. Baker and Chef, Fernanda Valdivia has worked for Laurent Suaudeau (France/Brazil) and Paco Torreblanca (Spain). In Brazil, she opened the Padoca [bakery] do Maní and also runs the Deli Garage.
The picnic brunch buffet includes juices, mimosa, kombucha and water, fruit salad, yoghurt, wild honey and homemade granola, as well as cold cuts, assorted breads (sourdough, multigrain, baguette, plain brioche, almond brioche, and chocolate croissant roll), butter, ghee, jabuticaba jam, cheese spread, dried curd. Other delicacies include cheese bread (plain / chia), homemade orange cake, whole wheat and banana cake, chocolate cupcake with ganache, homemade cereal bars, oat cookies, palmier, coffee meringues, in addition to green salad, quinoa and whole grains salad, quiche Lorraine, and country-style terrine. Croque-monsieur, scrambled eggs, tapiocas and artisanal gelatos are made to order.
Seating capacity: 60 people – R$ 60.00
6 pm – Carnival Block Party with Aconchego Carioca’s Brazilian pub food
Tarado Ni Você, one of the most celebrated Carnival blocks in São Paulo, features Caetano Veloso’s songs. At La Maison Renault on Sunday (19.FEB), it will host a DJ party and a gourmet experience signed by Aconchego Carioca, by means of which Chef Katia Barbosa prepared a delightful Brazilian pub food menu including brown bean broth, shrimp broth, root broth (batata baroa), Claude’s scarlet eggplant, oxtail rice, shrimp in creamy cassava sauce, cachaça roasted sausages and cassava cottage pie (escondidinho). A welcome drink is offered upon arrival, while cocktails and beers are paid à la carte.
Capacity attendance: 150 people – R$ 60.00
 
 
WEDNESDAY, 22.FEB
 
8 pm – Sofar Sounds Happening – Chico with Mocotó
Chico is one of those artists whose live concert performance every Brazilian wants to see. Son of late legend singer Cassia Eller, he will host a pocket-style concert featuring Brazilian pop music mixed with folk & rock. A happy hour party signed by Rodrigo Oliveira’s Mocotó will have typical Brazilian tastes.
Capacity attendance: 150 people – R$ 60.00
 
 
THURSDAY, 23.FEB
 
9 am, 10:30 am and 12 pm - Casa de Valentina Workshop (60 min each)
A renowned Brazilian architecture and décor portal ran by Lucila Turqueto – chief editor of renowned Brazilian architecture and décor portal Casa de Valentina – will host three workshops: (1) fashion and interior design ideas, in collaboration with Bia Perotti (Os Achados website); (2) Fine food and table decoration, in collaboration with chef Luiza Zaidan; (3) Flower arrangements and table decoration, in collaboration with florist Lucia Milan. Enrollment available on www.casadevalentina.com.br.
Seating capacity: 30 people – free admission

FRIDAY, 03.MARCH
 
8 pm – Ana Cañas’ Open Rehearsal with Oui Restaurant
Singer Ana Cañas visits La Maison Renault to talk to music journalist Patricia Palumbo. Cañas will introduce a few tracks of her next album, with launch expected for this year. Meanwhile, Caio Orttoboni (former Erick Jacquin’s apprentice) will serve specialties like country-style terrine with pickles, lentil and merguez ragout, bell peppers stuffed with black pudding served with chestnut vinegar, crunchy rib rolls with bonnet pepper vinaigrette; salt cod brandade sandwich, confit duck wings with sweet and sour sauce. Tasters will be served with beer, wine and non-alcoholic beverages.
Seating capacity: 70 people – R$ 95.00
 
SATURDAY, 04.MARCH
 
11 am and 1:30 pm – Silent Movie Session
Two large screens and… silence. With titles specially selected by distribution company Paris Films, La Maison Renault offers a different approach to filmgoers. Two dedicated areas with 20 places each shows children’s films and other movies for the entire family. With headphones on, the audience listens to the movies as if they were at an outdoor cinema. This Saturday, “Legends of Oz: Dorothy's Return” (2013) (2014) and “The Artist” (2012) will be on show.
Seating capacity: 20 people / screen – free admission
 
3:30 pm – Sofar Sounds Happening
Sofar Sounds offers musical happenings every Saturday.
Capacity attendance: 150 people – free admission
 
8 pm – Ici Bistro dinner
Benny Novak’s Ici Bistro will host a five-course dinner with oriental tuna tartar cones, steak tartare, charcuterie, pickles and mimosa eggs as amuse-bouche, as well as grilled octopus with bacon, rustic potatoes, paprika and aioli as a starter. Main courses include monkfish with curry mussels, and boeuf bourguignon with classic mashed potatoes. The dinner will be served with French wine and non-alcoholic beverages, and will end with chocolate pot de crème.
Seating capacity: 60 people – R$ 170.00

SUNDAY, 05.MARCH
 
From 11 am to 1 pm – Picnic brunch with Sofar Sounds happening
While the event is running, La Maison Renault will feature picnic brunches every Sunday morning signed by Fernanda Valdivia’s Deli Garage. Baker and Chef, Fernanda Valdivia has worked for Laurent Suaudeau (France/Brazil) and Paco Torreblanca (Spain). In Brazil, she opened the Padoca [bakery] do Maní and also runs the Deli Garage. The picnic brunch buffet includes juices, mimosa, kombucha and water, fruit salad, yoghurt, wild honey and homemade granola, as well as cold cuts, assorted breads (sourdough, multigrain, baguette, plain brioche, almond brioche, and chocolate croissant roll), butter, ghee, jabuticaba jam, cheese spread, dried curd. Other delicacies include cheese bread (plain / chia), homemade orange cake, whole wheat and banana cake, chocolate cupcake with ganache, homemade cereal bars, oat cookies, palmier, coffee meringues, in addition to green salad, quinoa and whole grains salad, quiche Lorraine, and country-style terrine. Croque-monsieur, scrambled eggs, tapiocas and artisanal gelatos are made to order.
Seating capacity: 60 people – R$ 60.00
 
6 pm – Trends Concert - with Marina de la Riva and Kebab Salonu
Marina De La Riva sings Caymmi. The pocket concert pays homage to the late legend from Bahia mixed with her Cuban roots. Her next album will feature collaborations with Ney Matogrosso, João Donato and Danilo Caymmi. Organized by Patricia Palumbo, the event will include delicacies prepared by Kebab Salonu (which has won a number of awards as the city’s best kebab), such as those made of lamb (kuzu kebap), chiken (tavuk kebap), falafel sandwich (dürüm) and French fries with zaatar sauce, as well as Turkish pancake with spinach and goat’s cheese (gôzleme), lemonade and ice tea. A welcome drink is offered upon arrival, while cocktails and beers are paid à la carte.
Capacity attendance: 100 people – R$ 60.00  
 
 
FRIDAY, 10.MARCH
 
8 pm – Open rehearsal with Marcelo Jeneci and Oui Restaurant
In love with Roberto Carlos and musical instruments, the musician will talk to Patricia Palumbo on Friday night and give a potpourri of tracks from his next album expected to be launched this year. Meanwhile, Caio Orttoboni (former Erick Jacquin’s apprentice) will serve specialties like country-style terrine with pickles, lentil and merguez ragout, bell peppers stuffed with black pudding served with chestnut vinegar, crunchy rib rolls with bonnet pepper vinaigrette; salt cod brandade sandwich, confit duck wings with sweet and sour sauce. Tasters will be served with beer, wine and non-alcoholic beverages.
Seating capacity: 70 people – R$ 95.00
 
 
SATURDAY, 11.MARCH
 
11 am and 1:30 pm – Silent Movie Session
Two large screens and… silence. With titles specially selected by distribution company Paris Films, La Maison Renault offers a different approach to filmgoers. Two dedicated areas with 20 places each shows children’s films and other movies for the entire family. With headphones on, the audience listens to the movies as if they were at an outdoor cinema. “The Little Prince” (2015) and “Midnight in Paris” (2011) will be the titles shown on the last exhibitions.
Seating capacity: 20 people / screen – free admission
 
3:30 pm – Sofar Sounds Happening
Sofar Sounds offers musical happenings every Saturday.
Capacity attendance: 150 people – free admission
 
8 pm – Table d’hôte / Selection of Amuse-Bouche by Gabriel Vidolin’s Leão Vermelho
Gabriel Vidolin (Leão Vermelho restaurant) is a young cook who works single-handedly, from menu design to food shopping and preparation. At La Maison Renault, he will serve a 10-course menu consisted of an assortment of amuse-bouche. The dinner starts with rustic bread served with artisanal butter from the Eastern State of São Paulo, followed by éclairs stuffed with parmesan cream and fresh pollen; garlic meringues with gorgonzola crumbs; eggplant and raisin wontons, autumn biscuits made of toasted smoked onion paste mixed with homemade cheese spread; baked tomato tartar with cashew nuts, goat’s cheese spread and arugula; cauliflower mousse with dried sage and fennel leaves, smoked tea consommé, mushrooms and caramelized onion. Other delicacies include pork loin, charcoal-grilled carrots, brown bean cream, mustard and nasturtium salad (vegetarian option includes confit pumpkin instead of meat, or rice with toasted vegetables); cardamom and salted caramel gelato, dried fruit compote and sugar butterflies; chocolate oysters made with white chocolate, lemon curd and fresh raspberry. The dinner ends with a farewell box containing chocolate candies, butter cookies, brownie, and cannoli stuffed with caramel milk and homemade peanut brittle. The dinner will be served with French wines and non-alcoholic beverages.
Seating capacity: 60 people – R$ 170.00
 
 
SUNDAY, 12.MARCH
 
From 11 am to 1 pm – Picnic brunch and Sofar Sounds Happening
While the event is running, La Maison Renault will feature picnic brunches every Sunday morning signed by Fernanda Valdivia’s Deli Garage. Baker and Chef, Fernanda Valdivia has worked for Laurent Suaudeau (France/Brazil) and Paco Torreblanca (Spain). In Brazil, she opened the Padoca [bakery] do Maní and also runs the Deli Garage.
The picnic brunch buffet includes juices, mimosa, kombucha and water, fruit salad, yoghurt, wild honey and homemade granola, as well as cold cuts, assorted breads (sourdough, multigrain, baguette, plain brioche, almond brioche, and chocolate croissant roll), butter, ghee, jabuticaba jam, cheese spread, dried curd. Other delicacies include cheese bread (plain / chia), homemade orange cake, whole wheat and banana cake, chocolate cupcake with ganache, homemade cereal bars, oat cookies, palmier, coffee meringues, in addition to green salad, quinoa and whole grains salad, quiche Lorraine, and country-style terrine. Croque-monsieur, scrambled eggs, tapiocas and artisanal gelatos are made to order.
Seating capacity: 60 people – R$ 60.00
 
 
6 pm – Trends concert with Mahmundi + street food with Salonu Kebab
The program ends with Patricia Palumbo introducing carioca singer Mahmundi, who was recently compared to Marina Lima and Rita Lee. The event will include delicacies prepared by Kebab Salonu (which has won a number of awards as the city’s best kebab), such as those made of lamb (kuzu kebap), chicken (tavuk kebap), falafel sandwich (dürüm) and French fries with zaatar sauce, as well as Turkish pancake with spinach and goat’s cheese (gôzleme), lemonade and ice tea. A welcome drink is offered upon arrival, while cocktails and beers are paid à la carte.
Capacity attendance: 100 people – R$ 60.00
 

Renault Captur Experience
Address: La Maison Renault - Oscar Freire 1052, Jardins – São Paulo
From Saturday (18.FEB) to Sunday (12.MARCH)
Opening hours: TUE to SAT, from 10 am to 10 pm / SUN from 10 am to 8 pm
The event is open to all publics
Free admission – Upon arrival, guests will be registered on the Experience Check-in.
Website: www.renault.com.br/capturexperience
Paid parking available in the area.

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